Skip to main content


Better Branding means Better Recruits

As a student, you are constantly trying to determine what to do after graduation. Through your academics and extracurriculars, you become aware of what you are interested in and passionate about. You take tests, attend seminars and network as much possible.

But inside, there is the one.  

The one company that you know you would love to work for. 

The one that aligns with your values and beliefs. 

At least, that is what they have told you.

Through employer branding, many companies have told you about themselves without you even being aware. They have shaped their image to make themselves more attractive to their targeted audience: You.

Today, the recruitment process is more consumer-driven than ever before. The process of recruiting talent has become more and more difficult as the job market diversifies and opportunities widen. Recruitment is one of the most complex activities that an employer faces. It involves attracting and identifying the potential employees for a company with the goal o…
Recent posts

Burning Up, Not Out

Recovering from midterms, maintaining in-class participation and practising self-care are all key to crushing finals. But there is one BIG issue that many people face this time of the year: Burnout.

Burnout is is a state of physical, emotional and mental exhaustion caused by stress. Excessive and prolonged stress leads to the feeling of being overwhelmed, drained, and unable to meet demands. Following midterms and a flood of assignments, it is easy to fall to burnout. If you have or fear you may, here are a few ways to avoid or recover from burnout.

One of the biggest ways to avoid burnout is to remain aware of upcoming events and practice good time management.  Being prepared for tests and completing assignments in a timely manner are a great way to practice time management. When it comes to assignments, one of the best ways to stay on track and complete it is a timely manner is to break large projects into smaller ones.  Last-minute projects and trying to pull all-nighters only create…

Just Jackets

At Trillium Championships 2017, I purchased a lovely new RJ Classics show jacket in a blueish grey. It is great lightweight fabric and fit me without any alterations having to be made. This will make my jacket count five. Since it had been a while since I bought a jacket (nearing two years), I wanted to review myself on what a "nice jacket" would look like.  My coach is a bit of a traditionalist but always has us turned out impeccably for the show.  She has helped me decide on many of my apparel purchases and along the way taught me about what to wear and when.  With her tidbits of information and the help of Google, I bring to you this post.

In my years of showing, I have never strayed from Hunterland.  Naturally, I am a traditionalist and respect the fact that Hunters originated from the hunt field. When it comes to jackets, if you are aiming for a traditional fit, the length of the jacket should just pass your bottom (this leaves  ¼” of fabric when sitting in the saddle). …

Westdale Crawl: Buffed Nail Bar

There is nothing better than a good manicure.

But as a frugal student, this is a luxury I just cannot afford!

At least, that is what I had thought.

Finally, in October of 2018, I bit the bullet and finally got my nails done for the first time in ages. I had networking events coming up and found myself super self-conscious about my hands. So I did my research and anticipated that the prices meant that manicures would be a rarity in my future.

I was wrong!

I found Buffed Nail Bar when trying to find nail salons around McMaster. It located about five minutes away from the heart of campus in Westdale Village, which makes it the perfect escape between classes.  At $15 for a mini manicure and $25 for a classic manicure, I knew that Buffed was worth investigating.

Upon entering, you are greeted by a friendly and personable staff who find you a drink (tea, coffee, water or alcoholic depending on the mood) as well as help pick out a colour. They have a great collection of colours, but I found …

Survival Kit

One of the most common trends that I see on blogs is the "What I cannot live without" post. As much as I hate cliches, as a student, I have a survival kit of items that I cannot go to class without. As such, today's post will take a dive into my backpack and sort through all of the things that help keep me going all day while at school.

The first item is actually the most important. It is an Incase Icon Lite backpack and the love of my life when it comes to bags. It is simple and modern but has a compartment for everything. It has a laptop sleeve that fits my MacBook Air (and loose papers)with plush, faux-fur padded section while the main compartment houses larger items (All of the stuff seen above). This section fits a couple of my grab bags, a water bottle container, glasses case, wallet, headphones and any needed textbooks. It also has two pockets, one medium size and in the front and one that is phone sized near the top. The phone pocket is big enough for an iPhone 7+…

MACMUN 2019!

I had the pleasure to spend the past three days at the McMaster Model United Nations conference in Hamilton, Ontario. I was named the Russian Federation delegation in the Economic and Finance Council and debated solutions to problems such as the tax havens and global slavery. The MACMUN team kept up on our toes, even adding a crisis related to refugee fishers in Vietnam.I was lucky to have the opportunities to compete in my regional Model UN throughout high school. 

Over the course of four years, I represented Belarus, Sri Lanka, and Hungary on a variety of concerning issues. Last year, I was the Russian delegate in the ECOSOC committee at MACMUN.  I have always enjoyed the action and preparation of Model UN - it truly can be fun. However, as I prepared for this conference, using the skills taught in my Integrated business and Humanities course, I constantly drew similarities to the knowledge gained from my classrooms.

Firstly, I would like to acknowledge that Model UN is a great educat…

Westdale Crawl: Lora's Walk-In Closet

Nestled in the beautiful village of Westdale is a charming boutique. It carries gently used or new clothing on consignment at a fraction of the regular pricing. Inside it holds hundreds of garments, pieces of jewellery, purses plenty and shoes galore. It even has a men’s section!

What is this heaven on earth you ask? It is Lora’s Walk-In Closet of course!
The school really lessens my time for shopping sprees, so I have to do all of my shopping in Stoney Creek of around McMaster University. The prime area near McMaster is, of course, Westdale Village. Featuring over 80 shops, cafes, restaurants and businesses, Westdale is a hidden gem of Hamilton. Many students have the underlying fear that Westdale is too pricey, which means they avoid shopping and eating there.

I have always loved pretty things but unfortunately, my wallet (or for many years, my parents') did not. That birthed my love of consignment shopping. It all started when shopping for tack for Gracie and realizing how expensi…